Offerings

We gather and analyze competitive intelligence to support corporate decisions.

Examples include:

• Competitive strategy/wargaming workshops
• Quarterly landscape assessments
• Conference coverage
• Primary competitive intelligence
• Deep dive flash reports

We identify potential licensing and acquisition targets and pressure-test portfolio strategies.

Examples include:

• Search for in-licensing candidates
• Competitive scan of digital health solutions
• Portfolio rationalization
• Therapeutic area strategy
• Biosimilar opportunity analysis

We evaluate access and reimbursement issues to inform drug development and commercial planning.

Examples include:

• Payer research and advisory boards
• Value proposition and materials
• Innovative contracting
• Budget impact models
• Market access roadmap
• Distribution strategy

We conduct a variety of projects to support marketing and other commercial initiatives.

Examples include:

• Digital health needs assessments & benchmarking
• Patient journey and data analysis (claims, EMR, labs)
• Physician segmentation and targeting
• Product positioning and differentiation
• Opportunity assessments
• Epidemiology and treatment algorithm analysis
• Global launch and brand plans